Live Healthy at Home

Baptist Heath

Originally developed as an in-person activation for 2020, Live Healthy was reimagined in response to the pandemic. We quickly pivoted to create Live Healthy at Home, a digital initiative offering free wellness content from exercise and nutrition to mental health, through strategic partnerships. I helped bring the brand to life across platforms, adapting existing videos to reflect our visual identity and extending the campaign through ongoing social media efforts.

Agency: Republica Havas

Creative Director: Miguel Ullivarri

ACD: Ramiro Carranza

Art Director: Vanessa Indriago